Bespoke timber chalet · Christmas markets & pop-ups

Exhibition chalet

A bespoke timber chalet that asserts your brand and brings customers back, Christmas market after Christmas market.

100% bespokeQuote within 48 h+20 yrs of expertise
Exhibition chalet
The real problem

Is your chalet doing your brand more harm than good?

A kit that won't survive winter

Fragile wood, patchy weatherproofing, finishes that turn grey: the cheapest chalet costs you dearly the very next season.

A brand lost in the line-up

Generic cladding and fixed dimensions: your chalet looks like every other on the square, and your brand fades away.

Hire that keeps adding up

Re-hiring every winter costs more, over time, than owning your own timber chalet, paid off across several editions.

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The definition

What is an exhibition chalet?

An exhibition chalet is a demountable, transportable timber structure installed outdoors to sell, offer tastings or welcome the public at Christmas markets, pop-up markets and open-air events. Where an event booth lives under the shelter of a hall, the chalet faces rain and frost while providing genuine usable volume: a sales counter, storage, a protective roof and cladding in your colours. It does outdoors what a shopping mall booth does in an arcade: it plants your brand right in the middle of the footfall.

Bespoke timber chalet or flat-pack kit: the contest

Bespoke timber chaletFlat-pack chalet kit
DurabilityTreated timber, built to last several seasonsEntry-grade timber that greys quickly
WeatherproofingCarefully crafted roof and frame, tested in the workshopApproximate, patched up every winter
Brand claddingFascia, colours and logo integrated from the design stageGeneric, with very limited personalisation
DimensionsTailored to your pitch and your businessFixed, dictated by the manufacturer
PaybackPays for itself season after season, and can be resoldReplaced as soon as it wears out
Indicative budget€6,000 to €15,000 and beyond€1,500 to €6,000

Illustrative comparison. A third route for a one-off need: seasonal hire, from €500 to €2,500 per chalet.

What it changes for you

A chalet that earns its keep season after season

Your brand breaks out of the line-up

Tailored dimensions, a fascia and frontage in your colours: visitors pick you out at first glance among the standard chalets on the square.

A structure that stands up to winter

Treated timber, a sturdy frame and a watertight roof: your chalet shrugs off rain and frost without greying in its very first season.

An investment that pays for itself

Bought once, rebuilt every year: within two or three seasons, bespoke works out cheaper than hiring again and again.

A genuine sales tool

Sales counter, storage, servery and lighting designed around your business: you trade in proper conditions, not from a makeshift shed.

1-minute estimate

Estimate your stand budget

Four quick questions for a realistic range. No personal data required.

Question 1 of 4
How large is your stand?
Budget transparency

Exhibition chalet prices: hire, kit or bespoke

The budget is reckoned per chalet and depends first on how you acquire it: seasonal hire, a kit purchase or bespoke manufacturing. The benchmarks below position each option; to widen the comparison to every format, our guide to the cost of an exhibition stand breaks down the market ranges.

OptionIndicative priceBest suited to
Chalet hire (per season)€500 to €2,500 per chaletA single Christmas market, without building equity in the structure
Chalet kit (purchase)€1,500 to €6,000Occasional use on a tight budget, limited personalisation
Bespoke timber chalet (purchase)€6,000 to €15,000 and beyondA brand present every season, premium image and durability

Indicative ranges, depending on dimensions, timber grade and level of finish. From two or three seasons onwards, buying bespoke often beats hiring year after year.

Where a bespoke timber chalet budget goes

6,000 to 15,000€ excl. VAT / chalet
  • Timber structure42 %
  • Cladding & fascia16 %
  • Transport & installation15 %
  • Interior fit-out15 %
  • Power & lighting12 %

Indicative breakdown for a bespoke timber chalet delivered and installed. Illustrative chart.

Our method

The 5 steps of your exhibition chalet

From surveying the pitch to winter storage, a single team looks after your chalet.

1

Site survey & brief

We survey your pitch, your dates and the organiser's constraints: imposed dimensions, power supply, access.

2

Drawings & chalet plans

The chalet is drawn to your measurements, cladding and fascia included; you approve every drawing before cutting begins.

3

Workshop manufacturing

The treated timber frame, roof, joinery and counter are produced then pre-assembled in our workshop.

4

Delivery & installation

We install the chalet on your pitch before the market opens, connected and lit.

5

Dismantling & winter storage

At the end of the season, we take the structure down, inspect it and store it until the next edition.

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Our chalet formats

Which chalet for your business?

Counter sales, tastings or a complete village: each use calls for its own layout, openings and fit-out. Our chalets are built in the workshop then installed far and wide, whether you exhibit with our exhibition stand builders in Paris or at a market on the other side of the country; browse our achievements to see them in place.

Sales chalet

A front counter, a sheltered sales area and storage at the back: the king of Christmas market formats.

Tasting chalet

Widened openings, a tasting bar and warm lighting to get your products sampled by passers-by.

XL dual-pitch chalet

A dual-pitch roof and extended volume to welcome the public inside, in the warm.

Chalet village

Several coordinated chalets forming a branded village, for a coherent, instantly recognisable retail space.

Why Decore Studio Events

One workshop, one team, one point of contact

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  • A single point of contact, from first sketch to dismantling
  • An in-house workshop, to keep deadlines
  • Fine materials and careful finishes
  • We operate across France and worldwide
Giselle Calderon
ByGiselle CalderonFounder of Decore Studio Events, Giselle Calderon has over 20 years of experience in stand design and international events. Here she shares her field expertise.
They put their trust in us

What our clients say

“Our chalet is heading into its fourth Christmas market. Our neighbours' kits have already been replaced twice.”

George S. Owner of a wine estate

“On the square, it is all anyone sees: the fascia and frontage in our colours draw visitors in before we even open.”

Sophie J. Founder of an artisan confectionery

“Delivered, installed, connected and lit in a single day. Our team only had to set out the products.”

Hannah H. Retail Network Events Manager
We answer

Frequently asked questions

It hosts your brand at markets, outdoor events or brand villages, in a warm, welcoming atmosphere that sets you apart.

Yes. Designed to be dismantled, transported and reinstalled, the chalet is a durable investment for regular exhibitors.

Fully: dimensions, cladding, lighting, furniture and signage are adapted to your brand identity.

A flat-pack chalet to buy generally sits between 1,500 and 6,000 € depending on size and wood quality. Hire often runs from 500 to 2,500 € per chalet for the duration of the market. A bespoke timber chalet starts around 6,000 € and exceeds 15,000 € for large finished structures: an investment paid off over several seasons.

Hire goes either through the market organiser, who provides standard chalets to exhibitors, or through a specialist supplier. Check the dimensions, the state of the wood, the weatherproofing, the electrics and the cladding options. For a brand that returns every year, buying a bespoke chalet quickly becomes more advantageous than repeated hire.

The kit appeals with its price and quick assembly, but stays standard, barely customisable and sometimes fragile over time. The bespoke Decore Studio Events timber chalet is sized for your use, clad in your brand's colours and built to last several seasons. For a premium image and regular use, bespoke is the most coherent choice.

We favour sturdy woods treated for the outdoors (treated spruce, pine or fir), able to withstand rain, frost and repeated handling. The quality of the frame, the roof and the finishes determines the chalet's lifespan. Our bespoke chalets are made in the workshop with wood selected for its sturdiness and its aesthetic finish.

Let's talk

Stop re-hiring a standard chalet. Start investing in your own.

Tell us your activity, your pitches and your dates: we design a bespoke timber chalet in your colours, built to last several seasons. Detailed quote within 48h.

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Quote within 48h · No commitment · A single point of contact

Decore Studio Events

Let's bring your next stand to life

Tell us about your show, your space and your goals. We come back to you with a first concept.