G7 Taxis
The project
A high-visibility stand for G7, France's leading taxi company, built around its 'la ville est belle' brand campaign.
The challenge
Embody an everyday service brand at a consumer show: be instantly recognisable, welcome dense footfall and bring the brand campaign to life.
Our answer
Suspended signage in G7's brand codes, a reception area open onto the aisle, convivial seating and an image wall in the campaign colours.
The result
A stand spotted from afar that sustained a continuous flow of visitors throughout the show.
Gallery
Decore Studio Events
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