The project
A theatrical scenography for Le Temps des Cerises, the French denim brand, at an international fashion trade show in Berlin.
The challenge
Assert the brand's romantic universe among the big denim names and turn an exhibition space into a true stage set.
Our answer
A monumental gilded proscenium frame, stage curtain, baroque backdrop and red carpet; the collections sit on carved, grey patina counters and showcases, between a video wall, a red neon sign and a dressing room with an illuminated mirror.
The result
A showpiece stand that stopped visitors in the aisle and firmly anchored the theatrical image of the brand.
Gallery
Decore Studio Events
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